Pokémon Go ‘has earned $5 billion in income’ since launch
Pokémon Go has earned greater than $5 billion in income because it was initially launched, in line with analytics knowledge.
Retailer Intelligence knowledge gathered by Sensor Tower reveals that the sport earned $641.6 million within the first half of 2021, marking its greatest ever begin to a yr.
In response to Sensor Tower, Pokemon Go earned document income in 2020, incomes $1.3 billion for your entire yr. With that first half 2021 income determine of $641.6 million, it’s on monitor to ship comparable outcomes this yr.
The US and Japan are by far the sport’s greatest turbines of income in line with the information, with round 36% and 32% of its lifetime participant spending coming from these international locations respectively. The third greatest is Germany with 5.4%.
The info additionally estimates that whereas 77% of Pokemon Go’s complete installs had been for the Android model of the sport, participant spending on Android solely accounts for round 52.8% of participant spending, implying that Apple gamers spend extra on the sport on common.
When all the information is taken into consideration, the common sum of money spent per participant on the sport so far is $7.91.
Pokemon Go was launched in the summertime of 2016 and has continued to take pleasure in success, even in the course of the international pandemic the place developer Niantic tweaked components of the sport’s mechanics to cater for gamers not in a position to go away their properties.
Earlier this yr Pokémon Go developer Niantic introduced a brand new partnership with Nintendo to collectively develop real-world AR cell video games utilizing its secure of characters, beginning with a Pikmin app releasing later this yr.
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